Thursday, February 2, 2023

2026 World Cup, a unique business opportunity

A month has passed since Argentina was crowned champions in Qatar 2022, and the economic benefits of having the United States as one of the 2026 World Cup venues are already noticeable. From Nike to Volkswagen to Deloitte, 100% of the sponsors that the American Federation (US Soccer) wanted to renew their contracts did.

The new format, state-of-the-art stadiums, and ‘surge’ of football passion make the next World Cup special unique business opportunity,

The World Cup will return to the US in 2026 United States, Canada, and Mexico as sites. US Soccer, which experienced a historic 2022 with the signing of equal pay agreements between the women’s and men’s teams, has already invested in the next four-year period.

Ecuador will be the guest country at the Madrid Tourism Fair 2024

New Chairman, new Legal Director and new Commercial Director. An elite team that has already signed a multimillion-dollar contract with Turner Sports, which is part of Warner Colossus, for the rights to the American team’s matches in English.

In recent months, US Soccer closed talks with brands such as Nike, Volkswagen, Deloitte, Chipotle, Allstate, and Anheuser BuschWorking together for, among other things, the 2023 Women’s World Cup and the 2026 Men’s World Cup.

Furthermore, with the start of 2023, the return of the commercial rights became official, managed by the organization ‘Soccer United Marketing’ for 20 years.

Federations once again have bargaining power in fundamental areas such as media rights, sponsorship or consumer products. With the excitement of the World Cup, there is a strong belief in being able to make significant moves at an economic and sporting level.

biggest world cup

A new format, with 48 teams instead of 32, with the United States, Mexico and Canada as host countries and approximately 5,000 km between Vancouver, the northernmost venue, and Mexico City, the southernmost: This will be the 2026 World CupAnother chapter in the glorious history of the World Cup.

This will be a record World Cup due to the number of teams and the huge distances between the teams. 16 seats11 in the United States, two in Canada and three in Mexico, which would make it the first country since 1970 and 1986 to host three editions of the World Cup.

legend of Aztec Stadium From Mexico City, the ‘glamour’ of the new Sofi Stadium in Los Angeles and the new cradles of American ‘soccer’ such as Atlanta, Houston or Kansas City will host a tournament that will be held again in June and July and that will bring football to the United States. Certainly, the states are seen as a turning point for their inclusion in the list of national sports.

Argentina’s reign, Spain’s new opportunity, Italy’s possible return, or Neymar’s last train add confusion and hope to the new tournament.

2026, the year of the revolution

vertical growth of mls which now attracts not only rising stars but also young talent looking for a springboard to establish themselves, and the US team’s good showing in Qatar adds to the excitement in a country that already Getting infected with the passion of football.

There is no doubt, both among MLS’s board of directors and among the league’s footballers, that 2026 will be the most important year of revolution for American football.

Philadelphia Union captain Alejandro Bedoya said, “The United States’ experience in Qatar is going to be important in 2026. They are going to play something big at home and hopefully reach the World Cup finals.”

“In 2026, when players from the United States, Canada, and Mexico come here for the World Cup, they will see the level of facilities and they would like to live here, This could be the definitive step in attracting stars,” said MLS sporting director Alfonso Mondello.

100,000 visitors in SoFi

The United States will be the heart of the 2026 World Cup, with 11 host cities and iconic stadiums, and ultra-modern facilities that will add to the competition.

will pass through MetLife Stadium of East Rutherford (New Jersey) to the brilliant Sophie Stadium of angel With a capacity of 100,000 spectators.

The NFL home of the Rams and Chargers has already hosted the 2022 Super Bowl and will be an unbeatable fixture for World Cup games.

FIFA also approved bids from cities with relatively new but enthusiastic football cultures, such as atlanta with him Mercedes Benz Arena, Kansas City hey Miami which provided 64,000 seats at hard rock stadium,

Azteca’s return and Canadian debut

the myth of Aztec StadiumTheater of the 1970 Brazil-Italy final, from that spectacular header, skin and the great goal of Argentina’s Diego Armando Maradona to England in 1986.

Mexico City, Guadalajara, with him Akron Stadiumwhy Montereywith BBVA StadiumMexico will be the venue for the World Cup, with Canada debuting as the host country.

After the 2015 Women’s World Cup, the North American country to host matches of the 2026 World Cup Toronto why Vancouver, ‘Canadian Soccer’ is also taking leaps and bounds in its soccer culture with stars like Alphonso Davies or Jonathan David.

The World Cup, this time in America, has three and a half years of intense work before the lights go back on for the biggest event in history.

Nation World News Desk
Nation World News Desk
Nation World News is the fastest emerging news website covering all the latest news, world’s top stories, science news entertainment sports cricket’s latest discoveries, new technology gadgets, politics news, and more.
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