At this time, when the adoption of 5G is increasing in many parts of the world early adopters For mass adoption, a new study from ericsson Underscores consumers’ growing engagement with 5G and their expectations about the next generation of use cases.
under the title 5G: The Next Wave, About Ericsson Consumer Lab, addresses the impact that 5G technology has had among early adopters in many countries since its launch, as well as the intended adoption of the technology by non-5G users and their expectations about it. The report shows that at least 30% of smartphone users intend to subscribe to 5G technology within the next year.
Ericsson’s 5G coverage data from 2019 has enabled Ericsson ConsumerLab to identify with this new survey. Six key trends that will influence the next wave of 5G adoption.
The report covers behavioral changes caused by the inclusion of digital services in 5G plans by communications service providers, especially the increased use of augmented video and augmented reality applications. it also addresses 5G adoption rate By population, whether consumer demands and changes related to 5G, smartphone use and their impact on network traffic are being met.
different user expectations
Jasmeet Singh Sethi, Director of Ericsson Consumer Labsaid: “The scale of the research gives us a real insight into consumer opinion and attitudes towards 5G. The report shows that the next wave of potential 5G users have very different expectations of this technology than consumers.” Early adopters. In general, consumers see 5G as an essential part of their future lifestyle.”
He continued: “It is interesting to note that 5G is evolving as a key enabler for early adopters, including those with Metaverse-related services such as socializing, playing games and purchasing digital items on interactive 3D virtual gaming platforms. The amount of early adopters 5G users engaged in augmented reality applications has also doubled over the past two years compared to 4G users.”
The report estimates that 5G consumers Experience in Extended Reality (XR) use Be an early adopter of new devices because they are more positive about the potential of mixed reality glasses. Half of 5G users already using XR-related services weekly believe that augmented reality apps will move from smartphones to XR devices in the next two years, while one in four 4G consumers opine are third.
The study surveyed more than 49,000 consumers in 37 countries, the largest global consumer survey to date related to 5G, and the largest consumer survey conducted by Ericsson on any topic. The survey scope is representative of the views of approximately 1.7 billion consumers around the world, including 430 million 5G subscribers.