The Chinese manufacturer has opened a new dealership in Madrid with Astara Retail.
Chinese electric car manufacturer BYD (Build Your Dreams) expects to achieve sales numbers by the end of the year that are close. three million vehicles, which will be 66.6% more than a year ago, while its annual turnover is between 80,000 and 90,000 million. in euros, 56% more than 57,000 million a year ago.
This was explained by the press officer of BYD in Spain, Iñigo Trasmonte, on the occasion of the inauguration of new dealership opened by the brand in Majadahonda (Madrid) with Astara Retail, where he emphasized that the Chinese brand has sold 1.7 million new energy vehicles (100% electric and plug-in hybrids) until August this year, 92% more than the same month last year and almost the same as 1.8 million registered throughout the year 2022.
With this new store, BYD already has eight in Spain and the goal is to have 11 this year, as others arrive in Tenerife, Seville and The Automobile City of Leganes. In early 2024, the company is preparing to open two new centers in Madrid (in the Alcobendas and Corredor del Henares areas) and By 2025, there will be 40 vendors.
For his part, the person responsible for Astara Retail, Nuño Sainz, highlighted this as “an important milestone” the inauguration of the new unique sales and after-sales point of BYD with his company. “We are excited to offer our customers the best service by providing them with cutting-edge electric vehicles with the most advanced technology.”
Astara Retail provides exclusive distribution services to Asian companies such as Mitsubishi, Subaru and SsangYong, in addition to selling MG or Lexus vehicles in Madrid, Stellantis in the Canary Islands, and its LUX range, with models from Bentley, Ineos or Maserati, among others. .. The current sales situation of the retail division of Astara is around 3,500 units, with a weight of 300 units of BYD, while By 2025, they expect to triple their sales to reach 10,000 vehicles sold, of which almost half (4,863 units) correspond to BYD.