California’s organic plum season runs through the end of October this year. “Now the supply is good. Usually the season starts in May. However, it is a little delayed, like other tree fruit, including peaches, nectarines and apricots, as well as grapes and melons, ” said Robert Schueller, director. PR at Melissa’s/World Variety Produce. This means that the plum season does not start until the first week of June, because the flowering is late this year and the producing regions experience more rain and cold.
Organic plums are picked in California’s Central Valley and Melissa’s/World Variety packs its domestic plums in a clam shell under the Plum Bites brand, which may include different varieties, such as Burgandy, Wickson, Freedom, Blackamber, Fortune, Joanna Red, Catalina, Frair, Casselman, Laroda, Grand Rosa, Howard Sun, Simka, Dapple Dandy and Angeleno. “Every two or three weeks a new type of plum comes into season. What we bring to the Plum Bites brand is the one that has the best flavor of the season,” Schueller detailed. “There are varieties like Santa Rosa, which last six to seven weeks. This is the only variety that lasts long, others last two to four weeks.”
The demand for plums is strengthening
By starting late, this year there will be four less weeks of plums this year, “although sales are very strong,” said Schueller, who indicated that plums are one of the company’s main organic products. during summer and early fall. . “We were planning to distribute in May, but it has been delayed and a lot of demand is being made when something is available.”
As for the prices, they are similar to last year. “Last year was a dry season, so maybe we have a better supply in general and a higher supply because the season started in May. But in general, it will be similar to last season,” added Schueller.