Tuesday, February 7, 2023

CIBANCO accelerates its digital transformation with Google Cloud

  • CIBanco signed a deal with the largest cloud in the industry.
  • With this, it will be able to take advantage of the development of new mobile products, applications and services.
  • The CIBanco president said that technology is the most powerful tool to democratize the Mexican financial ecosystem and continue to innovate.
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The path towards sustainability is a joint responsibility and to achieve this, the financial institution CIBanco has signed an agreement with Google Cloud, the largest cloud provider in the industry. With this, it not only seeks to strengthen its expansion plans but also consolidate its leadership in the Mexican market.

According to CIBanco President Jorge Rangel de Alba, this digital transformation makes it possible to identify new business opportunities, as well as foster data-driven innovation that contributes to the generation of hyper-personalized experiences for customers today and tomorrow. Is.

In this regard, the World Economic Forum (WEF) pointed out that the application of technologies focused on data analysis and driven by the use of artificial intelligence represent the future of financial sector institutions, as they have the potential to evolve at the same time Is. , So too consumer behavior and expectations.

For this reason, for CIBanco, the incorporation of Apigee – a provider of predictive analytics software – and the deployment of an analytical platform from Google Cloud Solutions will enable it to leverage the development of new products, applications and mobile services that will help speed Elevating and simplifying customer interactions with products and services.

Jorge Rangel de Alba explained that, between the two organizations, pillars such as the rationalization, digitization and automation of CIBanco’s business processes for the internal team, customers and users can be outlined.

“The foregoing will support the creation of a portfolio of agile, secure and innovative digital payment services that maximize the experience for customers using financial products.”

In conclusion, the President of CIBanco stated that technology is the most powerful tool to democratize the Mexican financial ecosystem and continue to innovate.

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