Wednesday, March 29, 2023

Discrimination, Marking and Inflation: The Controversy About Businesses That Set Prices in Dollars

The appearance of the shop windows of some shops in Buenos Aires with the prices of the products taken in dollars is surprising.

The phenomenon has already been detected in neighborhoods such as Recoleta, Panormo and Belgrano and could be reproduced, they warn from the commercial sector.

The prices of clothes and shoes in Argentina have become dollar. It can be seen in businesses located in Recoleta and Belgrano that already display prices in North American currency. The same is observed in the offers through the networks.

Shoes for US$300, a T-shirt for US$100 and a hat for US$60. Those prices, which are good for satellites and store shelves in the United States of America are well displayed, are also replicated in the windows of some shops in the city of Buenos Aires.

It is a strategy that these traders have found to avoid inflation and the need to mark the price of goods over time.

In a place that is located in the bowels of the gallery, in the limits of the Recoleta neighborhood, the products that are priced in dollars, after the showcase. Items are imported that are not in Argentina, even in the official stores of those brands.

They co-exist with nationally made clothing, but these are dependent on the guns of the trade.

Customers can pay in both pesos and dollars. In the first case, the blue price at the time of purchase is taken as a reference. In the second, “small easy” bills are accepted as cheaper, because the exchange of houses avoids them.

If you pay in cash -any currency-, there is a 10% discount. “When the blue one goes up a lot in one day, we prefer dollars. Because the client comes in the morning, he asks for the price of pesos and when he comes back in the afternoon it is already different,” they admit.

Located in Belgrano, there are two other “hype clothes” that also sell in dollars, but receive different subsidies. Bank transfers in pesos, Paypal, credit cards in six installments without interest and even cryptocurrencies.

Including options to reach customers throughout Argentina, when they ship to provinces throughout the country. In these shops, since the supply of imported goods is difficult to reach in the village, they operate under the chocolate mode.

For now, business chambers say they are ignoring stores that sell dollars to the public. But they admit that the price tag in hard currency has long been available, especially when it comes to importing goods.

“It is very difficult to survive with these levels of inflation. From nowhere we have to get used to this, because this is not normal. There are many inclement weather. It is difficult for us to do business, the tables are updated for at least two weeks.

It is difficult to obtain relative values ​​for some particular products. We are very concerned and we are busy,” said the president of the Confederation of Argentine Medium Enterprises (CAME), Alfredo González.

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