Although the US is the main destination for non-traditional exports, the country represents many opportunities for national supply. Julio Pérez Alván, president of the Association of Exporters (ADEX), said it has a mechanism in place with each of its 50 states to take advantage of public procurement.
It should be remembered that, with the signing of the trade agreement, shipments to this market continued to increase, and although there are 2 winning sectors, agribusiness and clothing, it is not only possible to diversify the offer and reach more destinations important, but also to achieve a better position in the existing.
In this sense, and within the framework of activities for its 50th anniversary, representatives of the union institution, led by Pérez Alván, will visit New York on 22 and 23 May to carry out an ambitious agenda, which includes a meeting The city’s mayor, Eric Adams.
The delegation, which will include Economy and Finance Minister Alex Contreras; the President of the Central Reserve Bank (BCR), Julio Velarde; Orlando Marchesi, PwC Country Senior Partner and Amcham Board Member, and Director of ADEX, will ring the bell of the New York Stock Exchange and participate in the ‘Peru: Perspectives for the Economy and Commerce’ forum. Diego Pereira, Executive Director, JP Morgan; and Peru’s ambassador to the US, Gustavo Meza-Cuadra.
He will also visit the United Nations Headquarters and attend a cocktail for the 50th anniversary of ADEX and hold various meetings with officials from OCEX New York, representatives of the North American Peruvian Chamber, Help Peru and the American Society Council of the Americas.
Perez Alvan noted that last year, Peru exported value-added goods to the US for US$2,982,626,000 (a 24.3% increase over 2021). “It is clearly seen that 2 sectors took better advantage of the benefits of the FTA: Agribusiness and Textiles; However, we must continue working to diversify our portfolio and its destinations”, he said.
He pointed out that one mechanism whose use is still pending is public procurement. Each state, county and municipality has its own requirements and seeks competitive and reliable suppliers.
“The FTA between Peru and the US allows Peruvian companies to participate in public procurement in that country, both at the federal level and in several states, which is not fully taken advantage of by companies. To change this, you have to work together with the public sector.
In the meetings to be held in New York, the opportunities offered by Peru will be identified – he continued-; OCEX faces a great challenge and it is important to generate synergy in favor of exports. Eric Adams will promote it with the mayor superfoods Andean cereals and others.
The union leader indicated that the proposal could help the objectives of the mayor, who defends healthy eating in schools and fights against discrimination due to being overweight. “America. It is the main buyer of our Andean grains such as quinoa, giant white corn and kiwicha, but we can continue to develop and help healthy eating not only in America but in the world”, he concluded.