The company adjusts its lineup to keep up with growth in its various business units.
To cope with the constant changes in the market in Mexico and to remain the ideal choice for the purchase of boxes and freight vehicles, Grupo Gabriel Equipos de Transporte (GET) has enlisted a new management structure and added new talent to its ranks Is.
Among the most notable changes, Adán Palomeque, CEO of Grupo GET, highlighted the decision to assign an operational direction for utility trailers to Mexico, in charge of Pepe Denogean, and a new one for the truck and tractor-trailer business unit, led by Abelardo Ruiz. And , the new signing of the company.
Through this structure, each division would independently handle the sales of its range of products, spare parts and services, thus allowing a better assessment of its profitability and a higher degree of specialization to provide optimum service.
Likewise, the company will continue to bet on a comprehensive offer for the transport needs of the national fleet, made up of the quality, support and experience of Utility Trailers de México, combined with the efficiency, performance, safety and competitiveness of Shacman vehicles. ,
In both cases, with the support of specialized technicians in the care of each of the business units and the availability of spare parts to guarantee a quick return to normal operation of the equipment.
Time to emphasize on premium quality of utility boxes
Regarding the panorama that is currently facing the trailer market in Mexico, Pepe Denogian shared that, since March of this year, the demand for dry boxes began to settle, which, from his point of view, is due to the overabundance and lack of suppliers. The reason is the orders originated in the United States.
In this regard, the manager remarked that, while in previous months customers were eager for dry boxes and sought to acquire them by all means, today interest in this equipment is waning, as a result of which many trailer manufacturers There is a market that is demanding to position its products. ,
Faced with this scenario, Danogian recognized that it is time to showcase the characteristics of utility boxes and claim their differentiators of quality, reputation, innovation, reliability and support to set them apart from the rest of the alternatives, of which there are many Strong demand arose from the first conjunctural way.
As part of the actions to deal with this situation, Adán Palomeque spoke of the need to strengthen the technical support of the corporation through the work of sales engineers.
These experts, he said, will have a high level of expertise in the products of the various business units, to publicize their advantages, competitive advantages and reveal the technology and developments behind both the trailers and vehicles of the oriental firm.
On the other hand, as far as refrigerated boxes are concerned, commented Pepe Danogian, the picture is different, as they are still in high demand and, although product arrivals in Mexico have become regular, it is still suitable Does not reach the level to complete all the orders.
Regarding the expected results for the end of the year, the trailer business unit leader said that out of 900 units laid out in 2022, he plans to increase this figure to 1,300. He announced that, in the next edition of Expo Transport ANPACT, the utility will participate with two launches for both dry and refrigerated boxes.
Shacman continues to gain ground in Mexico
A little more than two years after starting the distribution of Shacman vehicles in Mexico, Grupo GET has achieved positive results with the brand and, looking at the coming months, it sees a favorable scenario for continuing its position in the national sector. expects.
As part of its strategy, Aidan Palomec said, Abelardo Ruiz’s arrival to the organization is important to continue expanding its client portfolio, which has already opted for the assembly company and to provide sales support through its service points. Strengthening the latter service. ,
The company recently completed a huge order which, he said, reflects the confidence that the national carrier is placing in the brand’s specialties.
The automaker’s preference, he explained, offers the prospect of covering national highways with Shacman vehicles, thus increasing its market share and leading to positive results in fuel efficiency, performance and safety for more and more carrier drivers. Get used to it.
Boasting three decades of experience in Mexico, the technology that supports all its solutions, and the human talent that composes it, Grupo GET is ready to overcome challenges and enter a second semester of growth.