“All beef is not cattle”, dice Carlos Fuchs Fecht, current manager of valley, A cabin located in the city of Lazzerino, Santa Fe Province. Recently, the company, which is in the hands of the fifth generation of producers, became the largest source of employment in the community, With 120 direct jobs on a population of 460 residents. In addition to continuing its commitment to the city and other places where it produces, it began its way into Uruguay. “Getting started in Uruguay is much easier than in Argentina”, tells.
History of La Barrancosa Exactly 120 years ago in August 1902, Mr. Roberto Hohmann, “A visionary and businessman”, as described by the fifth administrator of his legacy, who He fell in love with Argentina during an internship in 1898 And decided to invest his heritage in the country. When he arrived from Fulda, Germany, Roberto began to realize one of his most cherished dreams: he acquired 15,000 hectares in the Pampas area, where he says Along with Pedro Luro, he introduced the red deer brought from his country, antelope from India and the Ardener horse breed.
The business idea was raised precisely in Lazarino, where they are now one of the main sources of work in this area. “Family businesses employ more people than MNCs”, Compare that to the businessman who is in charge of the group that now manages about 40,000 hectares in the area of the humid Pampas and Patagonia. And they have about 20,000 animals “carefully selected” by an expert geneticist.
“Today we have a very important organic dairy sector with about 1,400 cows producing 45,000 liters per day, 20,000 of which are processed under the Lactos Santa Fe brand and sold to gastronomic chains in Buenos Aires”, he describes. “Sustainable agriculture” and jumping horse breeding are also carried out at that location., This last activity opened other avenues for the farm and allowed it to grow into breeding sport horses, which are currently exported to Brazil, Ecuador and Bolivia.
This year he began to exploit this vein in the United States as well; They carried Argentine genetics. “La Barrancosa was a supplier of separate state weapons horses, which were used in the army since 1935. In 1948 and 1952 we had a horse in the show jumping discipline at the London and Helsinki Olympics. The horse was called Santa Fe, so the cheese factory is called Santa Fe and the grain shop has the same name, For the horse, which was the best in Argentina at the time”, he recalls.
By the decision of the army, Santa Fe was buried in Campo de Mayo, because it was considered a national symbol. With the time and investment in equine genetics, Ucase, another horse that excelled at the 1976 Montreal Olympics, Which was also highly valued by the family.
Fuchs Fuchs says that in recent years the herd, which holds annual auctions, has grown greatly in sales of livestock and genetics. Aberdeen Angus Colorado. “We are the largest rodeo in Argentina since 1935. We are also strong in agriculture, in the production of sorghum seed, and the soy produced goes to another productive link, which is the extrusion of the bean, from where the oil and expeller come out of soy, which is destined for their own dairy farm and cattle refining”, he explains.
For entrepreneurs, the biggest challenges facing agriculture are government policies that prevent them from operating under long-term forecasts. “It constrains us with what they take from us, which can then be turned into production, for growth in the womb, Source of work, investment in machinery and encourage communities. One out of every three trucks going to the port is kept by the state and it is a shame because all that capital is not managed well, and it deprives us of development”, he says.
“We are a company with over 100 years and we have a huge responsibility, primarily, with employees from the cities where we work, because we employ so many people,” he says.
In addition to the 120 jobs they generate in Lazzarino, they also employ another 80 people in other cities in Santa Fe, and generate 100 indirect sources of work. In the city of Lazzarino they occupy more than 30 jobs in the municipality or employees of a subsidiary of an agricultural multinational established there.
“There is a very important responsibility towards the employees, the company and the places where we employ people. We have had a rough time, but we have managed to move forward by looking for new edges and ways to reinvent ourselves. are”, he says.
The businessman also regrets that the policies of the government affect the agriculture sector being one of the most important engines for the country’s economy. “The contempt that the government has towards this sector is absolutely regrettable, Because it removes any possibility of growing with the production we have. That is, to improve and much more. It is not possible that the sector with the best prospects going forward may completely disagree with the government”, he added.
Last year, La Barrancosa took 120 animals to Uruguay, where they plan to expand the rodeo. “Starting in Uruguay is much easier than in Argentina”Because the government is providing facilities for all investments. As in any other country, the discounted rates are reasonable. Here they insult us for starting business or criticize us for production. There they are eager to invest, the rules are clear and they have many facilities for export. The values they derive are real and without the notion we have here”, he concluded.