Hyundai Motors has introduced the Evolve+ subscription program for electric vehicles at the 2023 Chicago Auto Show. This involves paying a monthly fee which covers the vehicle, its maintenance, insurance and roadside assistance. Similarly, the plan aims to strengthen the demand for its models Ionic 5 and Kona Electric in the United States.
Initially, the program will only be available in seven cities across six states in the United States, but expansion is anticipated. In short, the Evolve+ aims to attract the “EV-curious” public and first-time electric vehicle customers.
Hyundai Motor America in collaboration with Hyundai Capital America today unveiled Evolve+, its new electric vehicle subscription service at the 2023 Auto Show in Chicago. This new service provides flexibility and access for the consumer who wants to drive the latest electric vehicles without the commitment of a long-term sale or lease.
The subscription service includes the starting price of vehicle delivery, vehicle insurance, maintenance, registration and roadside assistance with a displacement of 1,000 miles (1,609 km). US $ 699 per month for Kona Electric and US $ 899 Monthly for IONIQ 5. Subscriber can cancel at any time during each subscription period and no long term commitment is required. Another subscription service requires customers to sign up for a minimum period of 3-5 months. The Evolve+ is currently available at select dealerships in six states across the country, with further expansion planned by the end of the year. Consumers can find available dealerships in the app itself.
“With no paperwork, no commitment, and no long-term loan, the Evolve+ is a great solution for the car buyer who is curious about electric vehicles (EVs)”, olabisi boyle saidVice President of Product Planning and Mobility Strategy at Hyundai Motor North America. “We have prioritized simplicity and flexibility in the underwriting process, allowing customers to order and renew on their own terms and in their own time through their smartphones. We hope that by offering this subscription-based option, we will increase the adoption and awareness of Electric Vehicles (EVs) as customers move towards Electric Vehicles (EVs) in the future.”,
There are also many reasons customers may need a car for a short period of time – “Birds of Passage” needing a car at home for the winter, a college student coming home for the summer, a remote an employee on site. , among many other situations that consumers may face.
“As we know, living with an electric vehicle (EV) is truly an educational process”, Gary Rome said, President of Gary Rome Auto Group: Gary Rome Hyundai and a pilot dealer in the Evolve+ program. “Evolve+ gives customers the opportunity to test drive an electric vehicle and see if it suits their lifestyle. Evolve+ makes it really easy for consumers to drive an electric vehicle (EV) in a more flexible way.
With this package, the Evolve+ is priced extremely competitively when compared to traditional rental or purchase. It is much less expensive than daily car rental, about half the cost. If Evolve+ customers love their experience and want a long-term commitment, a Hyundai dealer can lease or sell the vehicle to them.
According to the brand, Hyundai Evolve+ offers a unique digital buying experience to consumers by allowing them to select their vehicle and payment terms through a personalized application. The customers then simply drive to the dealer’s location to pick up their vehicle.
Hyundai Motor America has created the Evolve+ in partnership with its dealers. This is a very important distinction, as it gives Evolve+ customers the advantage of working with a reputable local business, responsible for the initial condition and maintenance of the vehicle.
How does this work
- Customers simply download the Evolve+ app from Google Play or the Apple Store on their smartphone.
- Customers search for the vehicle they want by price and zip code, then select a model from inventory and choose a monthly term that they can easily renew.
- The price is clearly indicated and no negotiation is required.
- Then they log in to their account or create a new account.
- The customer follows the instructions in the application to qualify.
- The customer then pays for the subscription using a credit card.
- Payment by credit card secures the selected vehicle.
- Next, the pick-up time at the dealership is selected.