Mango has announced expansion plans in the United Kingdom and the United States, two key markets for its global growth strategy. In the United Kingdom, it aims to open 13 new stores by the end of 2023 in cities such as Stratford, Manchester, Bristol and Brighton. It currently has 53 UK locations comprising 35 owned stores and 18 franchised.
Tony Ruiz, Mango’s executive director, has highlighted the importance of the United Kingdom as one of the most important countries for Spain in terms of product exports. Mango closed 2022 with a record turnover of 2,688 million euros and a pre-tax profit of 103.3 million euros.
It’s part of your global growth strategy
In the United States, Mango has announced 15 new store openings this year in states such as Florida, Texas, California and Georgia. The Catalan firm is looking to expand to the west and south of the country and aims to reach 40 stores in the United States by 2024. Its launch plans in the country focus primarily on the women’s collection, although there will also be a store in Georgia that will distribute the men’s collection.
All new stores will feature a “New Made” interior design concept, which reflects the brand’s Mediterranean origins through warm, neutral tones and traditional, natural materials such as wood, marble, esparto grass and leather. Mango’s expansion into the United Kingdom and the United States is part of its global growth strategy, which includes opening stores in new markets and strengthening its presence in places where it already has a presence.
Mango continues its expansion plans in the United Kingdom and the United States
The Spanish conglomerate is investing in improving its online presence, especially in markets where the pandemic has accelerated the growth of e-commerce. In addition, the company is working on improving its product offering with a greater focus on sustainability and innovation.
The brand is looking to strengthen its online and in-store presence, and is investing in enhancing its product offering with a focus on sustainability and innovation. With record sales in 2022, the company is well on its way to achieving its growth targets and establishing itself as a leading brand in the global fashion industry.
