Monday, February 6, 2023

Most in-demand digital careers in Design and Marketing

  • Despite economic uncertainty and a wave of layoffs, the demand for digital careers grew by 7.8% from June 2021 to June 2022.
  • However, candidates still need to work on hard and soft skills to keep up with the most demanding jobs.
  • From Head of Digital Transformation, to Chief Innovation Officer, to Product Owner.
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Despite economic uncertainty and a wave of layoffs, the demand for digital careers grew by 7.8% from June 2021 to June 2022.

According to ISDI, a school that focuses on digital careers, candidates still need to work on hard and soft skills to stay afloat in the most demanding jobs.

Below we will list the digital careers that are currently in the market:

digital career in digital marketing

leading digital transformation

He is in charge of implementing the digital transformation strategies of a company, planning the technical architecture and various roadmaps of the projects.

Work Experience: Experience should be in digital transformation and analysis of new processes.

agile coach

This expert’s mission is to help professionals and teams embrace a culture change with agile methodologies.

Work Experience: Work experience shall be as Product Owner in Projects.

product owner

The mission of this profile is to maximize the value of the work delivered and to establish a return on investment (ROI) and to prioritize the delivery of tasks.

Work Experience: Knowledge of Product Design or UX Design. Project Management and Analysis.

Digital career in new technologies

chief innovation officer

He is the manager responsible for developing and building all product management activities to offer value solutions to the market.

Professional Experience: Experience in Machine Learning, Blockchain, Cognitive Computing, Technology Project Management.

blockchain expert

Expertise in implementing latest technologies in business through cryptographic keys to ensure confidentiality of information.

Professional Experience: The blockchain specialist should have experience in cloud-built operations, fluency in the back-end, and front-end skills.

Marketing Cloud Consultant

This specialist is in charge of designing, implementing, testing, and executing campaigns within the Salesforce platform.

Professional Experience: Must have experience with SQL, AMP Script and API integration.

metaverse specialist

It is a person who specializes in developing ecosystems, coordinating partners and governments for various actions that can take place in the Metaverse.

Professional Experience: This specialist should have knowledge of technologies like AR, VR and MR.

digital career in design

ux y ui

This specialist is in charge of building interfaces on the web with user interaction (UI) in the form of usability and navigation experience (UX).

Professional Experience: Experience should be in web development, management of design tools and programming domain.

design thinking specialist

He is an expert who analyzes the cognitive, strategic and practical processes for process designers. They must solve problems and keep the customer’s needs as the cornerstone.

Professional Experience: Experience is in graphic design, knowledge of business processes and tools,

Digital Career in Advertising

SEO and SEM

This person must have a brand in search engines through SEO and have a high organic position. With SEM, the expert should get instant visualization of the web page, along with the bids.

Professional Experience: The individual must have experience in the design and application of positioning strategies as well as data analysis or metrics.

programmatic trader

Profile designs, implements and optimizes digital campaigns on the DSP platform, where advertisers buy audiences with certain attributes.

Professional Experience: The person in this position must have interacted with agencies and inventory buying platforms.

E-Commerce & Marketplace

omnichannel director

He is responsible for developing the company’s multi-channel strategy to increase sales and customer loyalty.

Professional Experience: The individual must have experience leading or implementing digital strategy projects. In addition to the experience of management teams and collaborating with various departments.

e-commerce project manager

He is also responsible for sales projects with electronic commerce, the mission is to oversee the online sales process.

Work Experience: You must have experience leading or implementing digital strategy projects with SEO and SEM.

now read: 5 High-Demand Careers You Can Study While Working

Read also: By 2030, 80% of jobs will be focused on STEM-related careers

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Nation World News Desk
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