Starbucks CEO Howard Schultz fell in love with it during a trip to Milan in the ’80s. Italian Cafe To the point of deciding to replicate their experience in their cafeteria in the United States. From there, their 11 stores at the time grew to over 36,000 spread across the globe.
Now, nearly forty years later, it has been Schultz’s recent trip to Italy that has served as the impetus to launch olito A range of new coffees that went on sale a few weeks ago and that have a very special ingredient, extra virgin olive oil.
new drink made its debut Starbucks Reserve Roastery in Milan and in Italian Starbucks stores and during the spring they are arriving in stores in Southern California in the United States. They will also visit Japan, the Middle East and the United Kingdom throughout the year.
Origin of Olite
Last year, Schultz was travel through sicily When he discovered something that was curious and interesting to him. After learning about the Mediterranean custom of drinking olive oil every day, he soon began taking a tablespoon of extra virgin olive oil as part of his daily ritual, in addition to his morning coffee, and a At point, it occurred to them to try. both together. He loved what he found.
“I was absolutely amazed Unique flavor and texture created when extra virgin olive oil is blended with Starbucks Coffee», explained Schultz in the presentation of Oletto. “In both hot and cold coffee drinks, what it produced was an unexpected, velvety, buttery flavor that enhanced the coffee and lived on beautifully on the palate.”
Excited by the potential of such a discovery, Schultz took the idea back to Seattle to pitch it to the Starbucks Beverage Development team. From there, team leader Amy Dilger took charge of making drinks for Starbucks customers.
Design process
The first step was to learn about olives. Of the hundreds of varieties, the blend of extra virgin olive oils created for Starbucks includes one of the most coveted: the Nocelra del Belize Olives (also called Castelvetrano), known for their vibrant, buttery flavor. Dilger also learned how to harvest and cold-press olives in just a few hours to retain their exceptional flavor.
“One thing that’s special about Castelvetrano olives is that they’re sweet and really buttery,” explained Dilger. “Reminds me of all those buttery caramels we mix with our coffee. That smooth texture goes really well with our coffee.
Then, he began experimenting in his development lab to create a new experience by mixing extra virgin olive oil with some of his favorite coffee drinks.
“The infusion is really important. When extra virgin olive oil is infused by steaming or stirring it with oat milk, it becomes texture similar to whole milk», eat heartily.
To find a coffee that went perfectly with extra virgin olive oil, they experimented with a variety of high-quality Starbucks Arabica blends and chose not one, but two Starbucks espressos.
Olito coffee is like this
He Infused Coffee Milk The Starbucks Blond Espresso Roast and Steamed with Oat Milk with Extra Virgin Olive Oil is the simplest of the three available in the store. Latte Which promises to be delicious.
Farmers’ markets in Sicily are filled with an abundance of locally grown almonds, pistachios, walnuts and chestnuts: this was the inspiration for the nutty flavor in Sicily. Oleto Iced Shaken Espresso, The drink features layers of subtly sweet Starbucks Blonde Roast espresso, hazelnut syrup, oat milk shaken with extra virgin olive oil, and ice.
Foam has become the preferred finish for Starbucks cold drinks since 2018, from the classic Salted Caramel to the new Pistachio Cream Cold Foam. He Olito Golden Foam Cold Brew It’s topped with a layer of Golden Foam, an extra virgin olive oil infusion with vanilla sweet cream foam, which slowly cascades through the drink to create a very smooth texture.
In addition to these three drinks, which will be available in stores where Olito arrives, Milan Roastery serves five specialty drinks: Olito Caffe Latte, Olito Espresso Martini.