Sneakers, will launch a model with lighter CO2 emissions. ASICS SportStyle launches the GEL-LYTE III CM 1.95 shoe, the model with the lightest CO2 emissions on the market.
CO2 emitting sneakers
Inspired by one of ASICS SportStyle’s most iconic sneakers, this version of the GEL-LYTE III OG shoe minimizes its impact on the planet with the lightest CO2 emissions on the market. With some of the most creative solutions integrated, the sneaker takes the integration of sustainability efforts and design aesthetics one step further.
One of the key features of the shoe is the carbon negative foam in the midsole and insole. Thanks to the new material composition, this shoe offers soft cushioning properties for long-lasting underfoot comfort.
In addition, the upper and mesh insole are made with recycled materials and solution dyed polyester to help reduce the overall impact on the planet. Structurally, the new minimalist taping method offers a support suitable for daily activities while minimizing material wear and waste.
Go Suzuki, CEO and Senior General Manager of ASICS SportStyle, said: “ASICS is committed to achieving the goal of achieving net zero emissions by 2050. This is not only the lightest CO emissions shoe on the market. It is sure We also think that this is one of the most attractive shoes, in addition to being very comfortable for the daily activities of users.
Mercado
The sneaker will be available for purchase starting Friday, September 22, in Cream/Glacier Gray colorways via ASICS SportStyle online and select stores for $150 USD.
Since ASICS was founded in 1949 the goal has been to enable everyone to have a healthy mind in a healthy body. However, to achieve this goal, a healthy Earth is needed to run. Therefore, they decided to act by reducing CO2 emissions, favoring recycled materials and using fewer resources, so that the world around us continues to benefit from the benefits of sport.
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