Monday, March 20, 2023

Supermarkets: A new controversy is imminent – after Coca-Cola, prices for the next beverage are rising

Life gets more expensive. Food prices in Germany have increased by about 15 percent compared to last year. The prices of products from leading brands are also currently experiencing all-time highs. Therefore, there has been a long-standing dispute between soft drink maker Coca-Cola and grocery seller Edeka.

It is unclear whether Edeka will continue to keep the soft drink on shelves. Either way, Cola fans will have to loose their pockets in the future. Now the next dispute between a wholesaler and a discounter is looming. Customers expect an increase in prices for another popular soft drink.

At Aldi, the product may soon disappear from the shelves

Like Coca-Cola, PepsiCo is also grappling with the effects of inflation. Beginning October 1, soft drink prices are expected to rise — including Pepsi. Here too, the beverage maker, like others in the industry, cites a “significant increase” in production costs as a reason. “We also see a shortage of essential raw materials such as carbon dioxide, which will further increase costs,” the producer continues.

In fact, Germany is running out of carbon dioxide. Several breweries are also currently grappling with roadblocks. These include Augsburg’s traditional brewery Rigele, which is known for “spezzy”, among other things. So PepsiCo isn’t the only beverage company currently battling production costs.

Pepsi is becoming rare – and disappearing from Aldi Nord’s website

But PepsiCo’s price punch has consequences. Discounters in particular rely on the lowest possible prices for customers to be able to keep them as low as possible.

Aldi Nord is reacting to the new sale prices, as reported by “Lebensmittelzeitung”. Accordingly, Pepsi products already on discounter’s shelves are becoming increasingly rare. It is also shocking that Pepsi has disappeared from the range overview on the Aldi website. So there is increasing evidence that Aldi Nord intends to work without completely popular products in the future.

So far, though, Aldi is still covered. On request, for reasons of “respect for business partners”, one refers to the fact that they do not wish to comment.

Incidentally, this isn’t the first heated conversation between a beverage manufacturer and a food retailer. Just a few months back, Pepsi had a long-standing price dispute with Edeka. The manufacturer’s products were no longer to be found on supermarket shelves for six months. Now they’re back: apparently a settlement has been reached. Whether Aldi Nord and Pepsi can also settle their dispute should be decided in the next few weeks.

Food prices in Germany have increased by about 15 percent over the previous year, This means higher value not only for customers, but also for the food manufacturers themselves. Soft drink maker Coca-Cola and food retailer Edeca have been at loggerheads for a long time.

Nation World News Desk
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