– TCL presents its new innovations in the Asia-Pacific to expand thoughts and spark passions
TCL Introduces Exciting Brand Updates And New Product Range Completing Mini LED QLED TVS, Smart Locks and Home Appliances
BANGKOK , May 25, 2023 /PRNewswire/ — TCL, the world’s TOP 2 TV brand and TOP 1 in 98-inch TV, today revealed its latest multi-category products for the Asia-Pacific market at an exclusive Launch event held. Bangkok From the stunning picture quality of its 2023 C-Series Mini LED and QLED TVs, to the FreshIN+ air conditioning and host of upgraded home appliances to create a healthier and more comfortable lifestyle, TCL’s latest product line realizes its commitment to offer customers the best in technological innovation.
TCL ranks among the top two TV brands and enjoys great success in the Asia-Pacific
TCL, the world’s second largest TV brand according to the recent OMDIA TV Global Report, continues to make its mark in every corner of the globe, with a focus on the Asia-Pacific region. The brand boasts the #1 TV brand in Australia and the Philippines, and #2 in Myanmar and Indonesia. In other key markets such as Thailand, TCL announced that it is moving quickly to order, a testament to its commitment to providing millions of APAC customers with the innovative technology solutions they deserve.
Expanding imagination through innovative display technology: Introducing the latest TCL mini generation with the 2023 C-series
An innovator and leader in Mini LED technology, TCL is proud to introduce its technology to the APAC audience. The C845 is the latest addition to the mini LED TV range, with multiple local dark zones in operation offering infinite contrast dimensions, high-efficiency Mini LEDs and a wide light angle for the highest level of brightness to date. Available in 55”, 65”, 75” and 85” models and powered by an AiPQ 3.0 processor, the TCL C845 offers exceptional quality with incomparable sound combined with Dolby Vision IQ and Dolby Atmos.
Endless colors and endless entertainment with the new QLED C745 and C645 televisions
For gamers, TCL has introduced its new TCL C745 which combines QLED with full array Local Dimming technology, 4K HDR and an industry-leading 144Hz VRR refresh rate and 240Hz Game Accelerator for bright, sharp and smooth HDR image quality. The new TCL C645 is equipped with TCL technology to express superb color, certified with Dolby Vision and Dolby Atmos and with 120HZ Game Accelerator, making it the best value for those looking for high-quality, interactive home entertainment experiences.
TCL also introduced its new 2023 Red Dot Award-winning Dolby Audio S64 Series of speakers, which, in conjunction with TCL TVs, delivers silky-smooth sound with deep bass, even at maximum volume.
Upgraded appliances for a healthier, more comfortable lifestyle
TCL also aims to introduce a selection of new home products to enable a seamless, healthy and connected lifestyle.
The brand has shared updates on air conditioning, with a series of new sleek, minimalist, new, easy to clean, innovative series complete with the industry’s first two-way air replacement system that not only brings fresh air; but little air quality leads to a healthier indoor environment.
TCL also has its latest range of washing machine offerings helping Asian consumers to lead healthier and more comfortable lives.
Developing Sustainable Technology for People and Planet: TCL Commitment
A leading consumer electronics company, TCL is committed to technology solutions that are socially responsible, have a low environmental impact, and are developed and manufactured in the most sustainable manner.
As illustrated in the TCL ESG Report, the company is committed to significant reductions to improve its environmental impact. By 2025, TCL aims to reduce greenhouse gas emissions by 18%, water consumption by 27%, electricity consumption by 14%, natural gas consumption by 70%, and EPS consumption by 10%, and the use of large packaging materials by 6%, in our future an attempt to protect the earth.
Ignite your lustful laughter; TCL highlights new sponsorships in the Asia-Pacific market
TCL has long been a supporter of sports, which aims to make it an integral part of its global strategy to strengthen its influence around the world. In Asia-Pacific, TCL announced its support for several prominent teams and events in the region.
TCL is proud to bring the world’s biggest basketball tournament to the Philippines ahead of the coming FIBA Basketball World Cup 2023, which will host multiple Asian nations for the first time in its history.
Beyond basketball, TCL has established a number of strong partnerships with some of the world’s leading football teams, including the Italian national and Spanish teams, as well as one of the world’s most iconic soccer clubs, Arsenal, which boasts a large Asian following. To meet the needs of Australian sport, TCL is also a proud sponsor of the Australian Football League and Melbourne Renegades cricket.
Through this ambitious sponsorship program, TCL hopes to further demonstrate its commitment to the Asia-Pacific by providing customers in the region with access to the latest and greatest innovations and experiences.
About TCL Electronics
TCL Electronics (1070.HK) is the fastest growing electronics company and the world leader in the television industry. Founded in 1981, today it operates in more than 160 markets around the world. TCL specializes in the research, development and manufacturing of consumer electronic products, from TVs to audio devices and smart home appliances. Visit the TCL website at https://www.tcl.com.
