Tesla continues to revolutionize the automotive industry and is increasingly competitive.
Tesla builds a car in just 10 hours, while, for example, Volkswagen’s main electric car factory in Zwickau requires more than 30 hours per unit.
Elon Musk is changing part of automobile history, not only because of his pioneering role in the electrification of mobility globally, but also for implementing continuous format changes in the business.
If that Tesla manufacturing system was seen as an example to copy, the new modular platform introduced during the Investor Day on March 1st this year called the Unboxed Process, the out-of-box process and even is challenging.
Some experts describe the process as “revolutionary”, with the potential to completely change the automotive industry’s concept of the traditional mobile assembly line.
However, others questioned whether a process that is based on previously proven technologies, such as modular assembly, could contribute to reducing production costs.
In any case, this new technology will only be tested when production begins in late 2024 at Tesla’s new plant in Monterrey, Mexico, where the company plans to build a new generation of EVs costing less than $30,000. , and which it can be achieved only thanks to the remarkable cost reduction of this assembly system.
Tesla’s system is still in the testing phase, though it essentially consists of large front and rear sub-assemblies built on one-piece underbody castings, which are then attached to a central structural battery pack. are painted separately and then attached to the side. end of the assembly process.
It’s like building a car separately and then putting it together that’s already finished. Quite the contrary to the way the industry traditionally works.
Tesla’s new process goes far beyond modular production, eliminating standard steps, creating new work patterns and increasing speed while reducing complexity.
It all remains to be seen, but so far, the story is in favor of Tesla, as things have worked out perfectly when they decided to produce their cars with robots and large parts that save welding.
And this is one of the reasons why Tesla can reduce the prices of its cars compared to the competition without compromising on the trade balance.