just 3 months ago CEOs of companies like Tesla hey spacex entered the offices of Twitter carrying a sink that wanted to represent their inauguration.
Elon Musk It bought Twitter last October for $44 billion and since then the company has done nothing but change. fired some more 50% of the workforceMore than half of the remaining 50% resigned, angering advertisers until some of the largest halted their Twitter campaigns, and baffled several regulatory bodies.
However, one of the groups most affected by the changes promoted by the social network tycoon are its own users, who have seen how its new owner Has come on Twitter to stir up the hornet’s nest,
These are the 4 big changes that Musk has promoted on Twitter as a platform and a proposal for the future that looks to revolutionize the user experience.
One of the first changes Musk’s management brought with it was Twitter’s commitment to a new membership model.
twitter blue It’s not yet available in Spain, but it has materialized in the United States and other English-speaking countries in a subscription that costs $8 a month—11 for those who have an iPhone—and it’s highly anticipated. provides access to tic azul Ability to edit social networks as well as other functions such as tweets.
According to him, Musk’s commitment to Twitter Blue sought to diversify the company’s financing model. However, it is not clear to what extent this subscription is considered a viable option to do without advertising revenue.
Blue Tick, Grey, Gold and Square Profile Picture
Another major change that has been driven by Musk is Twitter’s new verification system,
Since the billionaire took control of the platform in late October, Twitter has made all kinds of changes to its account verification system. label is issued OfficerBlue tick has been changed, removed one gold and one silver tickAnd changed the profile photo of some accounts from round to square.
What appears to be the purpose behind this change was to address Musk’s determination to separate accounts that may be spam from genuine users.
restore banned accounts
After nearly a month at the helm of Twitter, Musk fulfilled a promise he made months earlier and — via a poll — restored the Twitter account. Former President of the United States, Donald Trump,
Trump’s profile, which said he was still not going back to the social network, was followed by other accounts that had been blocked earlier. Twitter’s CEO indicated in November that he intended to restore nearly all blocked accounts.
At the time, Musk’s announcement raised concerns among the main regulatory bodies, which alerted them if the platform did not comply with content moderation laws. can be banned,
Block third-party apps like Tweet Bot or Twitterrific
One of the most recent changes that has furthered the direction of Musk’s Twitter is blocking third-party apps like tweet bots or Twitterrific.
These tools, which operate on the social network’s application programming interface (API), began reporting last week that they were experiencing problem logging in to twitter, It is not yet clear whether this change was intentional, but many experts say it is.
“My theory is that it’s because those third-party apps don’t display ads and allow the user manage your feed as you see fitWhich doesn’t fit with Musk’s plan to show users more ads and prioritize tweets from people who pay for Twitter Blue.” BBC Technology expert, Kate Bevan.
new home page
Changes that are not complete yet and could completely change the user experience on Twitter Forum’s new home page,
This new form of social network will completely change the way you think timeAs it will show topics of interest to the user based on an artificial intelligence system that analyzes how the user navigates Twitter.
On a practical level, this would result in the division feed in which the user can choose any one of the Volume 2: “For You” —which will display AI-recommended content— and “follow” (In which the published material will be placed in chronological order.
The new look has already started arriving on Apple’s operating system and the social network’s website, but it has yet to land on Android devices.