The short methods delivered at the Emmy Awards on Sunday can be a huge boon to egos, careers, and the guessing games.
Wish Mandalorian Bow Crown As for the best drama series? Can do feel-good comedy ted lasso Charm your way into renewed glory? Will Jean Smart be honored as Best Comedy Actress? hacks? (She will.)
But when the TV industry — or a pandemic-constrained piece of it — gathers to honor itself at the 73rd Primetime Emmy Awards, oh-so-much is at stake.
The event (8 p.m. EDT, CBS) is a snapshot of a business transforming into its 21st century; Those we see or don’t see on the small screen, and the rapid disintegration of TV and its audience.
The clear winners and losers are the ones to be revealed across the 27 categories while being hosted by Cedric the Entertainer. But there is much more at stake than the criteria of success or failure, beyond individual victories and trophies.
Here are some results and trends to watch, both close and wide angle.
Streamers are ready to win
Streaming services are gearing up for a winning night that will cast further shadow on the state of broadcast networks, including the big three ABC, CBS and NBC, and once major cable channels like HBO and Showtime.
“This is the year streamers will officially conquer Hollywood,” said Tom O’Neill, editor of the gold derby Website and author of predictions emmiso.
Premium cable’s foray into the turf once owned by broadcast was gradual: HBO launched in 1972 and waited two decades for its first Best Series Emmy nod earned by Gary Shandling’s comedy. The Larry Sanders Show. It wasn’t until the 2000s sex and the City And the Sopranos Earned Best Series Award.
Conversely, streaming is moving at a Ferrari-like pace, especially as the services multiply and spend big bucks for shows aimed at winning paying subscribers.
In 2017, Hulu’s story of the maid Became the first streamed series to win an Emmy for Best Drama. next year, Wonderful Mrs Maisel A similar win on the comedy side for Amazon, which won again in 2019 fleabag.
Netflix may win Crown or Disney+ series Mandalorian, who topped with 24 each. For Netflix, which launched its on-demand service in 2007 and fielded the first drama series nominee, house of leaves In 2014, patience will finally be rewarded.
For Disney+, the win will be swift and sweet: it launched in November 2019. Apple could win its first Top Series award with TV+, which came out the same year. ted lasso. If that happens, streaming’s prominence in the comedy and drama category with a punch or two will get stronger.
room at table
The push for diversity has moved at a much slower pace than the digital revolution, but this year’s slate of candidates was unimaginable just a few years ago.
Of the 96 acts for drama, comedy and mini-series, about 44% – a total of 42 nominations – went to people of color. According to the 2020 census data, white Americans make up less than 58% of the population.
Among this year’s groundbreakers: Mj Rodriguez of to erect, the first trans artist to be nominated in the lead acting category, and Bowen Yang saturday night live, the first Asian American to compete for Best Supporting Comedian.
The top drama acting categories are particularly inclusive, and surprisingly compared to a decade ago when all 12 nominees for Best Actor and Actress with Kyle Chandler were white (Friday night Lights) and Juliana Margulies (good wife) the winner.
That was 2011, it is now. Most of the lead actor nominees are black men, four out of six, including previous winner Sterling K. Brown is also included. this is us And to erect Star Billy Porter – the first openly gay man to win this category in 2019.
Half of the six best-actress contenders are women of color. Jurnee Smollett (lovecraft country) and Uzo Aduba (in treatment) are black, and Rodriguez is Afro Latina.
If who wins the final test of inclusivity, the story may be different. Crown Stars Josh O’Connor and Emma Corinne are considered at the fore for their portrayals of their unfortunate royal companions, Charles and Diana.
Pandemic, Part 2
Constraints can lead to invention.
Last year’s all-virtual ceremony included a defining lockdown moment: hazmat-friendly trophy couriers, who roamed outside the nominees’ homes until their categories were called, either handing out the prize or taking it away hopelessly. .
“Someone mentioned (the idea) as a joke in a meeting, and then it was constantly pushing us away and we decided this might be a great way to do it,” Guy Carrington, Producer of 2020 Remembered that. Amy.
This year, nearly 500 nominees and guests will gather under an attractive tent in downtown LA to discuss COVID-19 precautions, including vaccine requirements and testing. The presenters have big names, including Angela Bassett, Michael Douglas, Dolly Parton and Awkwafina, but at least one star, Jennifer Aniston, was candid about staying away due to virus concerns.
The broadcast’s executive producers Reginald Hudlin and Ian Stewart said they approached the low attendance as an opportunity.
Instead of being confined to a theater seat, guests will be at tables and what feels like an oversized dinner party—with drinks and snacks allowed—and are encouraged to mingle.
“It’s a celebration for the industry to come out and sit together and see each other,” Stewart said.
Hello, is anyone out?
Ratings for award shows, from the Oscars to the Grammys, have fallen steadily in recent years and reached new depths during the pandemic. Despite honoring the TV show that kept us company through the darkness of COVID, the Emmys were not exempt.
Last year’s broadcast reached 6.1 million viewers, according to Nielsen, after a record-low viewership of less than 7 million in 2019.
Part of that is simply awards surcharge, with upstart, dime-a-dozen celebrations leading up to the grand dame Oscars and Emmys, including the 94-year-old, who turns 73 on Sunday.
Then there’s the sheer length of the show. A leisurely, three-hour broadcast, covered in commercials, was expected and tolerated in the old TV world. In the new, viewers are more inclined to watch the highlights of an event online and at will.
But as Hudlin observes, social media can and does take.
“If you deliver a show that works, if people say, ‘Oh, are you watching the Emmys thing? That’s great,’ suddenly people start tuning in because you’re talking about it. are, ‘Yo, this is crazy,'” Hudlin said. “So we like to keep it crazy.”
Details were kept secret, but the music will be: Reggie Watts, band leader Late Late Show with James Corden, is the DJ of the night.
The event’s producers also recognize that specific shows on cable and streaming may be unfamiliar to many viewers, especially those who favor network shows such as ABC. gray’s anatomy or CBS’ neighborhood – Later Amy hosted Cedric the Entertainer.
“We’ve turned to mainstream, well-known actors, actresses and industry people to be presenters so that we can reflect popular television,” Stewart said.