The Super Bowl is not only a sporting event but also a stage for movie trailers of upcoming releases. Millions of spectators come not only to watch football, but also to watch special film advertisements.
Studios take advantage of this opportunity to promote their most anticipated films, and Variety has shared a list of the first trailers we can see during the event.
Paramount Pictures: promoting their upcoming releases and streaming service
Paramount Pictures will present a series of exciting previews, including the horror prequel “A Quiet Place: Day One,” a Bob Marley biopic and a fantasy comedy directed by John Krasinski and starring Ryan Reynolds.
Additionally, they will promote their streaming service, Paramount+, with eight commercials that will include content such as the “Sonic the Hedgehog” spin-off and the next season of “The Chi.”
Disney: Progress on ‘Deadpool 3’ and ‘Intensly 2’
Disney may release trailers for highly anticipated movies like “Deadpool 3” and “Inside Out 2” during the Super Bowl. “Deadpool 3” will introduce Ryan Reynolds to the MCU and bring back Hugh Jackman as Wolverine.
On the other hand, “Inside Out 2” will introduce Riley’s new emotions, and the event is expected to reveal a new glimpse.
Universal Pictures: Possible Trailers for ‘Kung Fu Panda 4’ and ‘Wicked’
Universal Pictures may release a preview of “Kung Fu Panda 4” at the Super Bowl, with Jack Black reprising his role as Poe. The first look at “Wicked,” directed by Jon M. Chu and starring Ariana Grande and Cynthia Erivo, is also expected to be revealed.
Other movies that may have standout moments include “The Fall Guy” and “Twisters,” directed by Ryan Gosling and Emily Blunt, the sequel to the 1996 disaster film “Twister.”
Warner Bros., Sony, Netflix and Amazon: Likely absent
Warner Bros., Sony, Netflix, and Amazon may not release trailers during the Super Bowl despite having multiple movies on their release schedules. However, Sony may change its plans and debut the trailer for “Kraven the Hunter” during the 2024 Super Bowl.