Friday, February 3, 2023

“Today’s Favorite Guava Variety Gives Big Fruits”

Guava cultivation in India has shifted towards larger fruits, says Kaushal Khakhar, CEO of Indian fresh produce exporter KB Exports: “Guava cultivation in India is dynamic, and farmers are introducing larger varieties to the market. While The previous variety was smaller in size. With an average weight of 150 to 250 grams, the preferred variety now offers extra large fruits, ranging from 400 to 700 grams. A superior gastronomic experience with a juicy and sweet pulp”.

“In recent years, the Indian domestic market has shifted towards this new variety, which is also ideal for export. While white-fleshed guavas are dominant at present, pink/red-fleshed guavas are gaining popularity, hence We expect local production to increase proportionately”.


This is currently the peak season in India, though Khakhar shares that guava harvest is year-round. “Our guavas are Global GAP certified and also packed in our BRC grade AA+ certified packaging, which we were the first to achieve in our industry in India. Food Safety and Quality”. Although guavas are harvested year-round in India, the peak season for quantity and quality is from November to July. A major challenge is that the phytosanitary requirements for guava vary from country to country. To overcome this difficulty, we train our farmers on various regulatory requirements of our existing customers, thus ensuring that we deliver safe and fresh guavas anywhere.”


Although the Middle East is the main market KB is targeting with guavas, European customers are showing increasing interest in the fruit, explains Khakhar: “India experienced several unseasonal and extraordinary rains in the months of September and October, which led to A decrease in the quantity harvested of guavas. However, there has been a marked improvement in the weather since October and winter temperatures are not as low as expected. The quality and quantity available is very satisfactory and we expect a good season. Present Our biggest market in the U.S. is the Middle East, but our customers in the European Union are showing great interest. Although our ethnic customers in Europe already sell Indian guavas in specialty stores and wholesale markets, we aim to retailers largely European.


With Christmas round the corner, Khakhar is seeing no let up in the demand for guavas. Because of its health benefits, orders probably won’t drop at all, he says. “Following the rich diet of New Year’s Eve festivities, we often see an increase in the consumption of fresh fruits and vegetables in European markets. Guava, which has many health benefits and is widely available, is a good addition to grocery shelves. would be extra. retailers, For example, we look forward to orders from our regular UK customers. Guava offers a whole host of health benefits and is known to help reduce blood sugar levels and insulin resistance. Two especially important properties for diabetics. It is also a richer source of Vitamin C than other fruits, which is a natural immunity booster.”

for more information:
K B Exports
Tel: +91 8879 000 973

publication date:

Nation World News Desk
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