Friday, January 21, 2022

Unleash Their Talent: Nonprofit Madison Is Catalyzing A New Generation of CEOs

The Madison-based Summit Credit Union has also worked with the nonprofit to create a financial literacy curriculum for students.

According to Henz, a lot of the support comes from public donations.

Verona high school student and Tomorrow student CEO Denali Kremer have been on the Wisconsin TV show Project Pitch It for their idea since they partnered with a nonprofit in 2019.

At the show, young entrepreneurs present their venture to leading business tycoons for awards. Kremer’s pitch was part of the eighth episode of the show’s fifth season.



9-year-old Jocelynn Lee showcases her candle business.


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Her business, Yellow Flower, sells kits filled with stress relievers and fidgets designed for people with anxiety and stress. Kremer, herself struggling with anxiety, has sold the kits to just under 100 to date.

Fifth grader at CH Bird School, Joslynn Lee, 9, said she owns the Tiny T Lights candle business. Tomorrow student executives said “candle making is really fun,” and that the business has grown rapidly with eight clients. Lee said she was very interested in learning how to design a logo for her business.

Both Lee and Kremer said they had adult ambitions beyond entrepreneurship, but each said they could apply the knowledge they gained to their careers. Lee said she wants to be an artist, and Kremer will one day become a social worker or journalist.

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