Rosario was the second host city of the national tour to promote Winter 2023 which is being carried out by the Secretary of Tourism of the Municipality of Ushuaia in collaboration with the Ushuaia Development Agency and with the accompaniment of Aerolineas Argentinas.
The reception was hugely successful, with over 100 registrants and a great exchange between local providers and companies from Rosario, promoting visibility and commercialization of the destination, in addition to business visits.
“As in all of our promotional events, we close the working day with a golden key by playing games with the participants where we can measure everything they absorbed in the presentation through interactive questions. As such, the most observant can win a stay in Ushuaia with various courtesies provided by local providers, such as accommodation, gastronomy, transfers and excursions. This is a great motivation that leads companies to come up with many products and services promoted in these workshops. Together we inspire to know and know our destination and thus achieve a better commercialization of Ushuaia.
Gustavo Ventura, Secretary of Tourism of the Municipality of Ushuaia, highlighted that “we are very happy for the great turnout and the great reception in Rosario. They have been able to generate great business and all businesses bet on the innovation of products and services that renew and promote the development of tourism in the city”.
“In the framework of the event, we met with the commercial manager of Aerolíneas Argentina, Edgardo Cardozo, and the local airport officials, Cecilia Gabenara Boero and Marianella Calzetta, to begin to diagram something very important, which is the direct flight. Rosario – Ushuaia to be able to add more Córdoba-Ushuaia frequencies. There is a special reason for this, after the pandemic left a very important flow of Argentines from this region who travel to Ushuaia and who tell about miracles destination to want to return to continue learning. But at the same time, Rosario is an airport internationally, companies come from abroad that have to be redistributed, as is the case with Aziza and Córdoba, so it’s really An important point for our market is to be able to facilitate the transfer of this visitor to the Ushuaia destination. We are going to work hard so that this direct flight can operate for the next season.”
On this occasion, there was also the presence of Alejandra Mathias, Undersecretary of the Rosario Municipality, at the presentation of the “Ushuaia natural forces” of Winter 2023; President of the Rosario Association of Travel Agencies, Claudio Manivesa and Director of the Bureau Rosario, Luis Miranda.
For his part, Luis Miranda appreciated that “it is an honor to receive the team from the Ministry of Tourism in Rosario and to be able to create this public-private synergy between destinations. Generating new business opportunities for the city and all It is vitally important to break the patterns that generate growth.
